Frost Shop Marketplace is being built in four phases. We're open and operating in Phase 1. This page is our transparency commitment: every dollar we need, what it builds, and exactly how your sponsorship gets recognized. All cost estimates below are ranges — subject to actual contractor bids — and we'll update them as quotes come in.
Where we are right now
Phase 1
Foundation — open the doors
$3,000 paid · $3,000 committed of $61.15k–$85.7k goal
Phase 2
Infrastructure & Experience
$0 paid of $80.7k–$112.8k goal
Phase 3
Sanitation & Food-Truck Infrastructure
$0 paid of $91k–$147.5k goal
Phase 4
Sustainability & Energy Independence
$0 paid of $52.5k–$80.5k goal
paid · committed (pledged, awaiting payment)
What this means for Mariposa County
Yosemite National Park draws ~4 million visitors annually — most pass through Highway 140 in Mariposa. Today, the bulk of their spending happens inside the park. Frost Shop Marketplace is built to capture some of that spending for our local economy.
~17,000
Population of Mariposa County
~4M
Annual Yosemite visitors on Hwy 140
$1.3M+/yr
conservative estimate
Projected vendor revenue at full operation (60 vendors × season)
1.5–2.0×
$1.95M–$2.6M annual community impact
Local multiplier on small-vendor revenue
~$38k/yr
when fully operational
Sales tax returning to County (7.75%)
6–10
Permanent local jobs supported (FTE-equivalent)
Numbers are conservative projections at full operation (Phase 3+). Every dollar sponsored accelerates the timeline.
The marketplace today
This is the live lot layout — the same map our vendors book from. Highway 140 runs along the east frontage, the Yosemite-traffic side that drives the business, with the premium T1 vendor row facing the highway. Vehicles enter from Jessie Street on the west; visitors walk in from the parking lot through the north entry. The shade sail anchors the dining heart of the lot, with the ADA restroom and handwash stations beside the vehicle entrance. 27 vendor spots: 23 booths + 4 food trucks on the corners and food court. Future-phase additions — stage, plumbed restrooms, solar canopy, misters — are itemized in the phases below.
Next door at 5091 Hwy 140: dedicated customer parking — 35 spaces with one-way flow (Jessie in, Hwy 140 out) and ADA van + car spaces on the row closest to the market entry.
1
Foundation — open the doors
✓ LIVE NOW — WE ARE HERE · $61.15k–$85.7k
2
Infrastructure & Experience
▶ UP NEXT · $78.5k–$112.5k
3
Sanitation & Food-Truck Infrastructure
○ PLANNED · $91k–$148k
4
Sustainability & Energy Independence
○ FUTURE VISION · $52.5k–$80.5k
✓ LIVE NOW — WE ARE HERE
Phase 1: Foundation — open the doors
Permanent comfort, traffic control, basic site identity
Estimated total
$61,150 – $85,700
Why this phase matters: Mariposa producers have a real stage. Visitors stop because the lot looks like a place, not a clearing. Every item in this phase is sponsorable individually — perfect for community members who want to put their name on something tangible.
Itemized cost breakdown
Item
Est. cost
Sponsorship
Metal picnic tables ×12
6–8 seats each, powder-coated steel — durable for daily outdoor use
$9,600–$9,600
$800/table (12 available)
Engraved brass plaque on each: "Donated by [Name]"
Square 4-tops ×5
Intimate seating clusters — smaller tables for couples + small groups
Container wrapped/painted with "[Name] · Frost Shop Storage" — highly visible from Hwy 140
Shade structure
Large sail-shade over picnic area — supported by filled wine barrels (see below)
$4,000–$7,000
$5,000 anchor sponsor
Named recognition: "The [Name] Shade"
Bistro string lights
200ft commercial-grade overhead lighting
$1,200–$1,800
$1,500 single sponsor
"Lighting sponsored by [Name]" sign at entrance
Wine barrels ×15
Filled with 80 lbs cement/soil — function as: (a) secure shade-sail pole stands, (b) standing bar tables with round tops added, (c) traffic-control soft barriers
$2,100–$2,800
$100/barrel (15 available)
Engraved plaque on each: "From [Name]"
Above-ground garden beds ×20
6–8ft × 3ft × 3ft galvanized steel — soil + native pollinator plants + drip irrigation + overhead shade (essential — Mariposa sun would kill unshaded plantings). Used as perimeter beds + parking-lot separators.
$28,000–$39,000
$1,500 per bed (20 available)
Engraved garden marker on each: "[Name]'s Garden Bed"
This phase has 8 sponsorable items. Email sponsors@frostshopmarketplace.com with the item name to claim sponsorship.
▶ UP NEXT
Phase 2: Infrastructure & Experience
Power, water, security, stage — the evening-economy unlock
Estimated total
$78,500 – $112,500
Why this phase matters: Vendors stop running gas generators (quieter, no propane smell). Water flows where it needs to (misters in the heat, garden irrigation, station hookups). The stage opens us to community events: symphony, school plays, dance recitals, karaoke, movie nights. This is the inflection-point phase.
Itemized cost breakdown
Item
Est. cost
Sponsorship
Electrical service + distribution
240V/120V around perimeter, 8 station outlets — replaces vendor generators
$25,000–$35,000
$15,000 anchor sponsor
"Electrified by [Name]" plaque at main panel
Backflow prevention assembly
Required by Mariposa County before any water expansion — prevents contamination of municipal supply
$3,000–$4,500
—
Water line extension
Around perimeter — feeds irrigation, misters, food-truck stations
$8,000–$12,000
—
Water misting system
15 cooling stations in shaded area for hot Mariposa summers
$4,000–$5,500
$300/station × 15
Tag on each: "Stay cool — courtesy of [Name]"
Security cameras + NVR
8-camera system covering vendor area, parking, perimeter
Weekly movie nights, school screenings, community events
$4,000–$5,500
$5,000 anchor sponsor
Pre-roll credit at every movie night: "Tonight's screening sponsored by [Name]"
This phase has 7 sponsorable items. Email sponsors@frostshopmarketplace.com with the item name to claim sponsorship.
○ PLANNED
Phase 3: Sanitation & Food-Truck Infrastructure
Bathrooms · sewer · food-truck water — year-round capability
Estimated total
$91,000 – $148,000
Why this phase matters: This is the phase that lets us operate year-round. Two ADA-compliant bathrooms on the sewer instead of port-a-potties means winter operation, evening events, and full County compliance for permanent food service. Food-truck water hookups eliminate haul-in/haul-out daily.
Itemized cost breakdown
Item
Est. cost
Sponsorship
Food-truck water hookups ×4
Stations with backflow per County code
$5,000–$7,500
—
Grey water collection system
Captures food-truck wash water — protects soil + groundwater
$4,000–$5,500
—
Sewer connection to County main
Trenching + tie-in — cost varies widely with distance to main
This phase has 2 sponsorable items. Email sponsors@frostshopmarketplace.com with the item name to claim sponsorship.
○ FUTURE VISION
Phase 4: Sustainability & Energy Independence
Solar canopy · battery storage · native landscape
Estimated total
$52,500 – $80,500
Why this phase matters: Operating costs drop to near-zero on electricity. Frost Shop becomes a public example of community-scale solar in Mariposa County. Drought-tolerant native landscape feeds pollinators and reduces water use. Brand identity locks in as "the sustainable market."
Itemized cost breakdown
Item
Est. cost
Sponsorship
Solar canopy
~15kW system, ~50 panels integrated with shade structure
$30,000–$45,000
$50,000 anchor sponsor
"Powered by [Name] — solar since [Year]" permanent dashboard at entrance showing live kWh generated
This phase has 2 sponsorable items. Email sponsors@frostshopmarketplace.com with the item name to claim sponsorship.
Sponsor a specific thing
Want to put your name on something tangible? Pick from the menu below. Every item is a real thing being built into the marketplace, with permanent recognition matched to your contribution.
Amount
What you sponsor
How you're recognized
$100
Sponsor a wine barrel
Engraved plaque on the barrel — 15 available in Phase 1
$250
Sponsor an outdoor chair
Printed dedication tag under the seat — 16 available in Phase 1
$300
Sponsor a water misting station
Cooling-station tag — 15 available in Phase 2
$400
Sponsor a permanent picnic table
Engraved brass plaque on the table top — 8 available in Phase 1
$1,000
Sponsor a fence or trail section
Section plaque — 6 sections of fencing + multiple ADA path sections
$1,500
Sponsor the bistro lights for a year
Entrance sign: "Lighting sponsored by [Name]"
$5,000
Anchor sponsor a major Phase 1 element
Named recognition (Shade Structure, Movie Projector, Sound Components)
"The [Name] Stage" — permanent monument signage at the stage
$50,000
Name a bathroom (2 available)
Plaque inside and outside: "Donated by [Name] — Mariposa, [Year]"
$50,000+
Anchor the solar canopy
"Powered by [Name] — solar since [Year]" + live kWh dashboard at entrance
How we recognize sponsors
Every contribution — from $100 to $100,000 — gets permanent recognition. We're building a community marketplace, and we want every name that helped get it there to be visible.
Friend$100 – $499
Name on the Acknowledgements Wall (permanent installation, Phase 1)
Supporter$500 – $2,499
Acknowledgements Wall + name on a sponsor-a-thing item of your choice (table, chair, barrel, etc.)
Patron$2,500 – $9,999
All of the above + name on quarterly community email + name in pre-roll credits at every movie night
Anchor$10,000 – $24,999
Named anchor on a specific built feature (lighting, sound, WiFi, etc.) + speaker invitation at next opening
Founding$25,000 – $49,999
Naming rights on a stage section or major feature + permanent ground-level signage
Legacy$50,000+
Naming rights on bathroom complex, solar canopy, or other Phase 3/4 anchor + permanent monument
Ready to be part of this?
Email sponsors@frostshopmarketplace.com with which item or tier you'd like to sponsor. Xav will respond personally within 24 hours with a brief sponsor agreement and recognition details.
Frost Shop Marketplace operates as a nonprofit program under the fiscal sponsorship of CACF (a 501(c)(3) public charity). Contributions are made to CACF for the benefit of Frost Shop Marketplace and are tax-deductible to the extent allowed by law.
